01 / PROCESS
Develop the Central Illustration
The sailor skeleton and anchor establish the theme. The isolated artwork makes the character, silhouette, and key details easy to examine before the garment applications.
ILLUSTRATION / APPAREL / COLORWAYS
Smooth Sailor
One Illustration. Three Ways to Wear It.
A personal apparel design built around a nautical skeleton illustration, with coordinated placements and garment colorways.
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THE CREATIVE CHALLENGE
One Illustration. Three Ways to Wear It.
Carry one detailed illustration across garment colors and placements while preserving the character and making the front, back, and sleeve treatments feel related.
MY ROLE
Illustration, Apparel Layout, Mockup and Colorway Development, and Print/Embroidery Production.
I handled the project from artwork through apparel presentation and production work. The case study uses the saved illustration and black, olive, and pink mockups to show those decisions.
Personal project · Brian MartinFROM IDEA TO APPLICATION
A Closer Look at the Process.
The selected work shows the creative decisions behind the project.
02 / PROCESS
Build the Garment Layout
The black colorway shows the large illustration, smaller companion mark, and sleeve detail together. The two garment views make the placement relationship visible.
03 / PROCESS
Compare Garment Colorways
Olive and pink versions carry the same design into different color contexts. The mockups allow the relationship between the ink colors and garment to be compared directly.
WHAT I MADE
Deliverables
- Nautical skeleton illustration
- Coordinated garment placements
- Black, olive, and pink apparel mockups
WHAT THE WORK SHOWS
Documented Output.
The archive contains a consistent apparel presentation across three colorways. These visuals show the design intent; no sales performance or run size is asserted.
Credits
Brian Martin: Illustration, apparel layout, mockup and colorway development, and print/embroidery production. Personal project.
ADDITIONAL VIEWS
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Poker Run Apparel Series ↗
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